EC Advertising in Bulgaria
As evidenced by these pictures from Bulgaria, some European countries allow advertising of over-the-counter medical products. This particular ad is for EC and has been placed on the side of a shopping cart.
October 2025 — Last September, the World Health Organization (WHO) published the 24th Model List of Essential Medicines (EML). Levonorgestrel (LNG) emergency contraceptive pills (ECPs) have been included in the EML since 1999, and ulipristal acetate (UPA) ECPs since 2017, underscoring their continued importance in ensuring access to safe and effective reproductive health options. Essential…
March 2021. Several terms and acronyms are used to describe the levonorgestrel-releasing intrauterine device: ‘LNG-IUD’, ‘Hormonal-IUD’, and ‘LNG-IUS’. The use of different acronyms to describe a method category can lead to confusion among governments, procurers, academics, advocates, providers and users. Consistency in contraceptive nomenclature supports country-level efforts to introduce different methods and help ensure adequate…
The British Pregnancy Advisory Service (bpas) recently launched a campaign in the UK calling for LNG EC to be made available directly on pharmacy shelves at an affordable price. Currently in the UK, women can only obtain EC from behind the pharmacy counter after a consultation with a pharmacist, and LNG EC costs up to £30,…
A study published in the European Journal of Contraception and Reproductive Health Care in 2013 sought to identify knowledge of and attitudes towards EC among women from five European countries. Sexually-active women from France, Germany, Italy, Spain, and the United Kingdom were asked about their use of and opinions on EC in an internet-based survey….

February 2023. On February 8th, the European Parliamentary Forum for Sexual & Reproductive Rights (EPF) launched the 6th edition of the European Contraception Policies Atlas. Members of the European Parliament Sophie in ‘t Veld and Fred Matic, chaired the event. The United Kingdom, France and Belgium are once again in the top three positions, while…
A study published in September 2016 in the European Journal of Contraception & Reproductive Health Care looks at the characteristics and profiles of 1773 women who presented at an emergency service (ES) for a prescription of EC (mandatory until May 2015) in Italy. The study found that the mean age of the women was 26.0 years;…
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