EC Advertising in Bulgaria
As evidenced by these pictures from Bulgaria, some European countries allow advertising of over-the-counter medical products. This particular ad is for EC and has been placed on the side of a shopping cart.
July 2024. In the United States of America, a recent study observed an important decline in emergency contraceptive pills (ECPs) dispensing a year after the Dobbs v Jackson Women’s Health Organization decision, especially in states with more restrictive abortion policies. The Dobbs decision devolved regulations and competencies on abortion procedures to the states, eliminating the…
October 2025. A new position paper in the Journal of Adolescent Health underscores the critical role of emergency contraception (EC) in preventing unintended pregnancies among adolescents and young adults (AYAs). While EC is safe and effective, it remains underused due to barriers such as cost, access, and confidentiality. The authors call for youth-centered strategies to…
October 2025. Today, ASKA Pharmaceutical, the marketing authorization holder of Japan’s only emergency contraceptive pill (ECP), announced it has received official approval to make the product available over the counter (OTC). This means people in Japan will soon be able to obtain emergency contraception directly from pharmacies without a prescription. This marks a historic milestone…
March 2021. Several terms and acronyms are used to describe the levonorgestrel-releasing intrauterine device: ‘LNG-IUD’, ‘Hormonal-IUD’, and ‘LNG-IUS’. The use of different acronyms to describe a method category can lead to confusion among governments, procurers, academics, advocates, providers and users. Consistency in contraceptive nomenclature supports country-level efforts to introduce different methods and help ensure adequate…
April 2024. According to the Russian State Register of Medical Products emergency contraception (EC) pills containing levonorgestrel under the brand names Escapel and Postinor, have been switched to OTC products and can be bought without a doctor’s prescription since January 2024. See registration certificates here and here.

March 2023. In Argentina, a coalition of organizations just launched the campaign “AHE ACCESIBLE” to make emergency contraception pills (ECPs) easier and faster to access, and to strengthen knowledge on EC, especially among young people. As part of these efforts, the campaign is collecting signatures to request the Minister of Health to remove barriers to…
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